A marketing strategy and a marketing plan work hand-in-hand to help businesses grow. While you may see the two terms used interchangeably, they are actually two separate elements, both necessary for the success of your marketing efforts. A marketing strategy comes first and at its core are your marketing goals. With your marketing strategy, you can work on your marketing plan, practically covering how you will achieve those goals.
With both marketing strategy and marketing planning, you’re better positioned to evaluate new business opportunities. A marketing plan and marketing strategy are a great way to keep your team motivated and focused on your goals. Marketing strategy and marketing planning allow you to measure your progress toward marketing goals easily.
The Art of Business’ marketing planning and marketing strategy service brings together Brand Development, Search Engine Optimization (SEO), Online Reputation Management (ORM), Graphic Design, eCommerce Website Design and Development, Website & WordPress Design and Development, and more.
As your brand development consultant, The Art of Business will use brand strategy, brand identity, brand management, and graphic design to make your business stand out from the competition.
The Art of Business’ Search Engine Optimization (SEO) consultants will use Search Engine Optimization (SEO) tactics such as keyword research, on-page optimization, off-page optimization, and website analytics to increase the quantity and quality of online traffic for your business.
The Art of Business’ reputation management consultants will regularly monitor and promote positive reviews while conducting research and analyses to help cultivate a positive online reputation for your business.
Graphic Design services from The Art of Business span logo design, the designing of marketing materials, and more. The graphic design experts on our award-winning team will create visuals to help your business achieve its goals while perfectly reflecting your company’s identity.
The Art of Business’ website design and development services focus on creating a professional, user-friendly website to showcase your brand and meet your goals. Our marketing agency in Calgary’s website design and development services include front-end and back-end work on websites built on WordPress, Squarespace, Shopify, Wix, and other platforms.
As a marketing planning and strategy consultant, we will work with you and your business to develop a comprehensive and unique strategy tailored to your business needs. Our experienced team will provide you with the expertise and advice you need to navigate the ever-evolving digital marketing landscape in order to unlock further growth opportunities for your business.
By engaging with our planning and strategy service, you can rest assured that you will benefit from an analytical approach to developing the right marketing strategy for your business. Our team will take into account various factors such as the competitive landscape, positioning in the marketplace, marketing objectives and budget, to ensure you get the most out of your investment. We believe in providing fast results, and with the right strategy in place, you should begin to notice an immediate increase in sales and ROI.
Yes, here at The Art Of B, we offer a variety of services that can be used to complement our marketing planning and strategy consultant services. This includes creative services such as graphic design, web design and branding, and more technical services such as search engine optimization and marketing automation. All of these services have been designed to help you efficiently reach your customers and increase your sales.
The expert marketing strategy and marketing planning team at The Art of Business will work with you to create effective marketing strategies and marketing plans perfectly tailored to your business and your goals. Look at our portfolio to see what our Calgary-based marketing agency has done for businesses in the US, Canada, and beyond and see what we can do to help your business grow!