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Being a business owner can feel like you’re running in 27 different directions at all times. Can you relate? Here’s the thing: you’re only one person. And even if you’re the most efficient, organized person on the planet, there’s only so much you can get done in one day. Without implementing systems, automations and workflows in your business there’s a cap to how much you can accomplish, how many clients you can take on, and, therefore, how much money you can earn. Not to mention operating from such a chaotic space can leave you feeling burnt out, disillusioned and cranky.
Systems are at the heart of building a scalable business. They are the recipe and step-by-step instructions on exactly how to run your business. Why is this helpful? Because it allows you to streamline your own process, identify the areas that can be offloaded to automations or employees and allows others duplicate your exact results in your absence. Systems allow for freedom, scaling, increased profits and even potentially selling your business to buyers or investors down the road.
Automations cut down on hands-on time by creating automatic sequences and if/then scenarios. This can free up your time to do more of the things you love, like working with your clients, creating your products, spending time with your family or even traveling. Once you know which parts of your business don’t require a human touch you can get use software, like Ontraport, to build out your automations, monitor your results and manage your progress.
Although systemizing and automating your business requires front-loading some time and effort, in the long run it will:
Nothing spells burnout like running in 27 different directions at once. Do it for long enough and you’re likely to give up on your business altogether. Take the time to set yourself up for success now and you’ll thank yourself in the long run.
I’m so passionate about helping people build efficient businesses because I’ve experienced the burnout that comes from not having one. I know how overwhelming it can be to keep up with everything, how mind boggling it is to learn new software and how frustrating it is to not know how to market yourself and get more visible. I learned the hard way, and now it’s my mission to help make it easier for people like you.
If you’re looking for help or just want to bounce ideas around you can schedule a free call with me on my website, or you can follow me on Facebook and Instagram.
Amber Barry is a U.S.-based business strategist and consultant specializing in business coaching for new business owners, in addition to digital marketing, automation and social media management for small businesses and startups. She is passionate about deconstructing the process of establishing and growing a business and aims to make it less overwhelming and easier to navigate.
She is the founder of Amber Barry | Digital and creator of The Go-Getters Club, where she offers online courses and coaching to women in business to help them maximize their marketing efforts and turn their small steps into big wins and massive momentum.
She is a Registered Nurse and a Certified Health Coach by training and draws from her 12+ years of experience in health and wellness and 20+ years as an endurance athlete to help people transform their journey as business owners into an enjoyable, successful, fulfilling experience.