Menu +

Email Marketing Services in Calgary: Welcome Series Strategies for Success

With the number of email users set to pass 4.48 billion worldwide in 2024, it’s safe to say that email is not going anywhere anytime soon. As a business, email marketing presents an incredible opportunity to connect with your audience, build brand loyalty, and drive conversions. Whether you’re looking to promote a new product or service, share valuable content, or simply stay top-of-mind with your customers, email marketing is the way to go.

What to Look for in a Calgary Digital Marketing Agency

What to Look for in a Calgary Digital Marketing Agency Written By The Art Of Business Content Team If you’re a business owner in Canada or the U.S. looking to take your business to the next level, you might be considering partnering with a digital marketing agency in Calgary. But with so many options out […]

How Can Consistency and Big Hairy Goals Boost Your Marketing Strategy and Plan?

How Can Consistency and Big Hairy Goals Boost Your Marketing Strategy and Plan? Written By The Art of Business Content Team In the fast-paced world of marketing, consistency and having a marketing strategy and marketing plan are the secret ingredients to achieving success. With ever-evolving trends and platforms, it’s easy to get caught up in […]

Increase Your ROI With An Omni-Channel Marketing Approach

What is an omnichannel marketing approach? Omnichannel marketing is a comprehensive approach that integrates all marketing channels to deliver customers a smooth and unified experience. It goes beyond the traditional multichannel marketing strategy that solely focuses on promoting a brand across multiple channels. There are several benefits of omnichannel marketing for businesses, including enhanced customer […]

Digital Marketing Success: Celebrating Client Wins and Highlighting Projects at The Art of Business – Year-in-Review

Have you ever scrolled through your social media feed and stumbled upon an ad that was so intriguing that you couldn’t resist clicking on it? We’ve all been there! Social media has become an integral part of our everyday lives, and businesses have caught onto this trend, leveraging the power of social ads to drive sales and increase brand awareness. Social media ads play a great role in lead generation.

12 Dazzling Christmas Marketing Tips 2020

12 Dazzling Christmas Marketing Tips 2020 Written By The Art of Business Content Team This Christmas, over 11% percent of Canadian consumers say they intend on spending over 1000 CAD on gifts. (Statista, July 2020). Surprised? Considering that so many have been affected by COVID-19, you might be. However, the coronavirus has caused many to […]

Email Subject Lines That Don’t Suck: 6 Hot Tips

We’re going to talk about the first thing that decides if your email even gets OPENED (I know, how dare they, you worked so hard on it!) is a KILLER subject line. Oh yes, your painstakingly gorgeous newsletter just went poof, straight to the trash without even being opened. Here’s why, 35% of recipients open emails based on subject lines alone and 69% report emails as spam based on a subject line

Marketing Your Business – Back to the Basics

Marketing Your Business: Back to basics Written By The Art of Business Content Team Have you recently started a business? Do you have a business that currently runs 100% via brick and mortar? Have you been marketing your business online but things just don’t seem to be working?  If you answered yes to any of […]